 Accessible Tourism Destinations give everyone equal and independent access to services including dining, retail, accommodations, transportation, attractions etc. Being accessible means removing physical barriers and offering inclusive services and business practices such as alternative communication formats, staff with disability training, clear wayfinding (signs), inclusive emergency procedures, and having adapted sports equipment available just to name a few.
A number of research agencies, including everyoneincluded™, have explored both the size of the accessible tourism market and the preferences of travelers in this market. Providing service excellence to them doesn`t need to be expensive. Often, promoting expectations you can meet can make all the difference.
In fact, we were asked recently by the CBC to recall a positive travel experience. That's easy, the places I return to again and again are places where the front line staff simply asked, “how can I help you?”
Did You Know ?
 Americans spend $13B on accessible travel alone (Open Doors)
People with disabilities and seniors often travel with 1 to 4 other people
Existing research doesn't include a very large part of the potential market - those that haven't considered traveling because of lack of information and uncertainty
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